viebrock.ca

Unless you’ve been living under a rock, you’ve all heard about the new iPod from Apple.

[Side note: I’m not going to call it a “video iPod” as every one else seems to. To do so would seem to suggest that there are non-video iPods. There aren’t. Apart from the Shuffle and the Nano (which, since it’s flash memory based, wouldn’t be a candidate for video anyway, I imagine), the only new iPod you can buy now is one with the ability to play video. That’s it. It’s a feature, not a differentiator.]

Anyway.

You’ve also heard that you can download, for $1.99, episodes of several television shows from the iTunes Music (and now Video) Store the day after they aired on TV.

Everyone says this is going to be The Next Big Thing, a kick in the pants to the entire media world.

It probably is.

But the bigger kick in the pants will be when you can start downloading the day before they air.

Now that is what’s going to change things.